Skip to main content

IREKS Champions Creative Freedom in Baking at iba 2025 with ‘It’s YOUR Choice’ Concept

Image
Yokohama Rubber and RAOT Expand Thai Farmer Training to Safeguard Sustainable Natural Rubber Supply

SHERIDAN, WYOMING – May 19, 2025 – In a bold move to spotlight creativity and individualization in the baking industry, IREKS GmbH has announced its extensive showcase at iba 2025 under the theme “It’s YOUR choice.” From artisan bakeries to large-scale industrial producers, IREKS invites visitors to explore tailored solutions and trend-driven innovations at stand A11 and the Food Trends Area in hall 15.

The global baking ingredients leader is leveraging the prestigious trade fair to present a forward-thinking portfolio aligned with shifting consumer expectations for individuality, plant-based nutrition, cultural diversity, and social media appeal. With a strong emphasis on operational flexibility, product differentiation, and future-focused applications, IREKS aims to equip bakery businesses with the tools to lead in a competitive, evolving market.

Empowering Innovation Through Ingredient Versatility

IREKS Showcases Visionary Baking Trends and Innovations at iba 2025

Image
Yokohama Rubber Realigns Senior Leadership to Accelerate Production, R&D and Asia Expansion

SHERIDAN, WYOMING – May 19, 2025 – Global baking ingredients specialist IREKS GmbH is set to make a significant impact at iba 2025 in Düsseldorf, presenting a portfolio of trend-driven innovations designed to help businesses sharpen their market profile and create distinctive baked goods. At stand A11 in hall 15 and adjacent on the trend island (Food 14), IREKS invites attendees to explore the future of baking through its latest concepts and products tailored to evolving consumer preferences.

Strategic Trends Shaping the Future of Baking

As global tastes evolve and consumer expectations rise, IREKS is positioning itself at the forefront of the industry’s transformation. The company’s presentation at iba 2025 will spotlight forward-looking themes that empower bakery professionals to craft a compelling and differentiated brand experience.

Among the highlights are three strategic trend pillars:

Vauth-Sagel Unveils VS COR® Wheel Pro: A Game-Changer in Kitchen Storage Innovation

Image
ADVAN Tires Star in “Gymkhana: Aussie Shred” as Yokohama Accelerates its High-Value Performance Strategy

SHERIDAN, WYOMING – May 19, 2025 – Vauth-Sagel, a leader in engineered storage systems, has announced the introduction of the VS COR® Wheel Pro – a transformative corner cabinet solution that redefines kitchen organization. Designed to unlock the full potential of traditionally underutilized spaces, this advanced Lazy Susan system delivers both elevated functionality and a refined aesthetic, offering up to 20% more storage capacity compared to standard designs.

Maximizing Efficiency in Modern Kitchens

At the heart of the VS COR® Wheel Pro lies a cross-traverse mechanism that eliminates the need for the cumbersome central pole found in conventional Lazy Susans. This not only expands usable space but also provides uninterrupted access to the entire shelving surface. Each shelf is height-adjustable, supporting up to 60 pounds, and tailored to accommodate a broad range of kitchen items—from heavy cookware to delicate glassware.

VAUTH-SAGEL Unveils ‘Ligano’ Line to Meet North American Kitchen Design Demands

Image
Yokohama Rubber Backs International Initiative to Protect Natural Rubber Supply and Smallholder Livelihoods

SHERIDAN, WYOMING – May 19, 2025 – VAUTH-SAGEL, a global leader in innovative storage solutions, has launched its latest design line, "Ligano," specifically developed to cater to the structural and aesthetic preferences of the North American kitchen market. Unveiled at KBIS 2025 in Las Vegas, Ligano represents a strategic blend of traditional materials and contemporary design, tailored to both face frame and frameless cabinetry construction prevalent across the U.S.

The Ligano line marks a new chapter in VAUTH-SAGEL’s commitment to market-responsive product innovation. By integrating classic wood elements with modern metallic accents, Ligano offers a compelling solution for American kitchen designers, cabinetmakers, and OEMs seeking both style and functional precision.

Strategic Design for a Targeted Market

More Space, More Flexibility: Vauth-Sagel Launches Modular VS SUB® Pantry Flex at KBIS 2025

Image
Yokohama AVID GT Selected as OEM Tire for New Nissan LEAF, Advancing EV-Focused Tire Strategy

SHERIDAN, WYOMING – May 19, 2025 – Vauth-Sagel has unveiled its latest innovation in kitchen storage at the Kitchen & Bath Industry Show (KBIS) 2025: the VS SUB® Pantry Flex, a modular pull-out base cabinet system designed to redefine functional storage in modern kitchens. With its flexible configuration and seamless design integration, the new system supports efficient, user-centric kitchen workflows and enhances long-term operational value for kitchen designers, manufacturers, and property developers alike.

Modular System Addresses Modern Kitchen Demands

The VS SUB® Pantry Flex is strategically engineered to optimize the often-underutilized space around ovens, stoves, and washing machines. By transforming base cabinets into high-functioning storage units, Vauth-Sagel is addressing growing industry demands for smarter, space-saving kitchen solutions—especially in compact urban living environments.

Vauth-Sagel Launches VS WASH® Series to Redefine Laundry Storage Efficiency and Design

Image
Yokohama Rubber Wins OE Slot on Nissan’s New Roox with BluEarth-FE AE30 Eco Tire

SHERIDAN, WYOMING – May 19, 2025 – Vauth-Sagel, a global leader in innovative storage solutions for modern living, has announced the launch of its new VS WASH® series, an elegant and space-optimizing laundry system designed to bring style and structure to residential laundry routines. With this strategic expansion beyond the kitchen, Vauth-Sagel continues its mission of creating high-quality system solutions that merge convenience, durability, and design.

Transforming Laundry Management with Intelligent Design

The VS WASH® series answers a growing demand in the home and furniture industry for practical yet visually integrated laundry storage. Whether the laundry area is in the basement, bathroom, or utility room, the system ensures that even dirty laundry contributes to a home's overall aesthetic harmony.

Schattdecor Elevates Finish Foil Production with Cutting-Edge Machinery Investment in Poland

Image
du and Huawei Bring 25Gbps E-Band Backhaul to 5G-Advanced Rollout in the UAE

SHERIDAN, WYOMING – May 19, 2025 – Schattdecor has significantly expanded its production capabilities in Tarnowo Podgórne, Poland, with the commissioning of its newest state-of-the-art PMDL55 printing and coating machine, positioning the facility as a global leader in finish foil manufacturing.

This strategic investment marks a pivotal step for Schattdecor Poland, which now operates the world’s most advanced machinery setup for producing finish foils. With the addition of the PMDL55 and the earlier PML12—installed two years ago—the company is doubling down on operational efficiency, premium surface quality, and heightened competitiveness in a fast-evolving decorative surfaces market.

Strengthening Global Competitiveness through Innovation

Schattdecor Showcases Future-Ready Surface Solutions at Interzum 2025 with “One Design. All Applications.” Strategy

Image
Lilly’s Orforglipron Posts Phase III Maintenance Data as Oral Obesity Race Tightens

SHERIDAN, WYOMING – May 19, 2025 – Schattdecor, a global leader in surface solutions for furniture and flooring, has announced its strategic direction for Interzum 2025 with the unveiling of its streamlined concept: “One design. All applications.” The company will present an integrated suite of innovative substrates and decorative surfaces, emphasizing simplicity, versatility, and customer-focused clarity in a complex and rapidly evolving B2B environment.

Strategic Focus on Simplification and Value Integration

With the motto “Simplify.”, Schattdecor is responding to growing industry demand for clarity, ease of integration, and product certainty. Its Interzum 2025 showcase will emphasize the company’s turnkey concept, "One Source. Unlimited Solutions."—a comprehensive solution for designers and manufacturers seeking consistency and efficiency across applications.

Schattdecor Strengthens Global Investment Strategy Amidst Market Challenges

Image
BMS Signs $1B-Plus Multi-Specific Antibody Pact With China’s Harbour BioMed

SHERIDAN, WYOMING – May 19, 2025 – Despite macroeconomic headwinds and operational setbacks, the Schattdecor Group is reinforcing its global growth strategy with over €40 million in planned investments for 2025, underscoring its commitment to innovation, sustainability, and long-term profitability in the surface solutions industry.

The company’s preliminary figures for the 2024 financial year report total sales of approximately €875 million, slightly below the previous year’s levels. However, production volumes remained resilient with 1.4 billion square meters in printing and 770 million square meters in finished surfaces—the latter marking a modest increase. This performance reflects Schattdecor’s operational agility amid geopolitical uncertainty and unpredictable economic signals.

Proven Resilience in a Complex Global Landscape

Schattdecor Showcases Strategic Design Innovation and Material Trends at SICAM 2024

Image
Voyager Cuts 30 Roles After Novartis Drops Two Early Gene Therapy Programs

SHERIDAN, WYOMING – May 19, 2025 – At this year's SICAM trade fair in Pordenone, Italy, Schattdecor once again positioned itself at the forefront of surface design innovation by presenting a comprehensive portfolio of new trend themes, premium decors, and advanced material solutions. The company’s dynamic appearance underscored its role as a strategic design and consulting partner in the global interior and furniture industry.

Four Trend Worlds Drive Material Innovation

Schattdecor’s open and engaging stand concept allowed visitors to explore four new trend themes shaped by ongoing research, industry dialogue, and design foresight. These themes—“Dark Elegance,” “Raw Essence,” “Crafted Simplicity,” and “Green Aesthetics”—reflect a deep understanding of shifting consumer preferences and material aesthetics.