Wilmington, Mass. – – October 06, 2026 -- UniFirst Corporation (NYSE: UNF) will sponsor the No. 9 Chevrolet driven by 2020 NASCAR Cup Series champion Chase Elliott at Charlotte Motor Speedway on Sunday, October 11, marking the fourth of five primary sponsorship races for the company in the 2026 season.
Charlotte race returns to traditional 1.5-mile oval format
The Hendrick Motorsports entry will race at 3 p.m. ET, broadcast live on USA Network, as the Cup Series returns to Charlotte's traditional oval layout. The No. 9 car will carry UniFirst's signature green livery and U-Mark branding.
Elliott points to Richmond momentum ahead of Charlotte
Elliott said the team produced a solid run at Richmond Raceway in its last UniFirst-branded appearance and aims to carry that form into the oval race.
UniFirst marks seventh season backing Elliott and No. 9 team
The 2026 campaign is UniFirst's seventh consecutive year sponsoring Elliott's No. 9 car. The branded Chevrolet has already competed at Darlington Raceway, Martinsville Speedway and Richmond Raceway this season, with Charlotte as its fourth appearance.
Final primary race scheduled for Martinsville on November 1
UniFirst's fifth and final primary sponsorship race of 2026 will take place at Martinsville Speedway on Sunday, November 1, at 2 p.m. ET, televised on NBC.
UniFirst supplies workwear across Hendrick's racing and automotive operations
Beyond trackside sponsorship, UniFirst serves as the Official Workwear Provider for Hendrick Motorsports, supplying uniforms, workwear and facility services to the team and its affiliate, Hendrick Automotive Group.