Design Trends

Cleveland – October 19, 2026 -- Sherwin-Williams Industrial Wood has released Industrial Wood Colormix® 2027, a forecast that sorts emerging wood color, stain and finish directions into three collections: Revive, Reignite and Reconnect.

The Industrial Wood DesignHouse developed the forecast. It targets manufacturers, designers, architects and specifiers, and is meant to translate broader lifestyle trends into finish solutions they can apply.

Research from the Greensboro DesignHouse underpins the three collections

The trends draw on ongoing research by the Sherwin-Williams DesignHouse in Greensboro, North Carolina. The team studies cultural shifts, consumer behavior, architectural trends and material influences to identify design directions for the wood finishing industry.

Los Angeles – October 01, 2026 -- Dunn-Edwards Corporation has designated French Press Coffee (DEBN07), a deep brown with a subtle plum undertone, as its 2027 Color of the Year, signaling a commercial shift away from the cool grays and flat beiges that dominated paint specifications in recent years.

Dunn-Edwards color experts identify a market pivot toward warm, earthy neutrals

The company's internal color team tracked a decisive move away from stark whites and charcoal tones, positioning French Press Coffee as a moody neutral alternative to black that is gaining traction in upscale residential and commercial interiors.