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DORCO SLEEK

DORCO's Rebranded Identity Wins 2026 Red Dot Award

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DORCO's Rebranded Identity Wins 2026 Red Dot Award

Seoul, South Korea – September 30, 2026 -- DORCO, the South Korean razor manufacturer operating in more than 130 countries, has won the Red Dot Award in the Corporate Design & Identity category of the Red Dot Award: Brands & Communication Design 2026, one of the design industry's most established competitions running since 1993.

Rebrand tied to 70th anniversary consolidates global visual identity

The recognized corporate identity was developed as DORCO marked its 70th anniversary in 2025. Founded in 1955, the company built the renewal around a new brand core, "Leading Edge," and a stated vision of "Achieving the Top with Leading-Edge Innovation," aimed at unifying how the brand communicates technological expertise and precision across markets.