PITTSBURGH – November 13, 2026 -- Mindmatrix, maker of the GTMOS go-to-market operating system, has partnered with San Francisco-based consultancy Bodine and Co. to combine the software with Bodine's Partner Experience (PX) services, the companies announced on Nov. 12, 2026. The announcement comes no more than six weeks after Mindmatrix introduced GTMOS in October 2026.
The offer pairs a software vendor headquartered in Pittsburgh, which says it serves enterprise and midmarket customers in more than 25 countries, with a consultancy that sells partner program design and optimization. Bodine and Co. was founded by Kerry Bodine, author of the book Outside In. The companies say the combination is meant to increase the number of partners that contribute to pipeline, revenue and customer success.
The companies assert that in most partner programs a small group of partners produces the majority of the pipeline while the rest underperform or do not engage. They present the joint offer as a fix for that imbalance: GTMOS supplies data-driven recommendations, and Bodine and Co. restructures the program and partner enablement.
Mindmatrix Chief Revenue Officer Vaughn Mordecai said: "Partner programs stall when strategy and technology pull in different directions." Jeff Ballard, Managing Director and Head of Partner Experience at Bodine and Co., said the partners also see a chance to extend the work across partner experience, customer experience and AI.
For companies running partner programs, the arrangement offers a single route to program consulting and a partner platform. Mindmatrix says GTMOS builds on its existing partner relationship management and partner marketing automation products, and delivers recommendations inside tools partners already use.
The companies did not disclose pricing, contract structure or any customer using the combined offer.