GlobalData

Los Angeles – October 16, 2026 -- Pacsun has generated more than $2 million for Selena Gomez's Rare Impact Fund since 2024 and will donate up to a further $300,000 from sales of its newest Rare DNM Edit, which launches October 29.

Pacsun sponsors the Rare Impact Fund Benefit for a third consecutive year

The specialty retailer was an official sponsor of the fourth annual Rare Impact Fund Benefit: A Night of Radiance & Reflection, held October 14 at the Hollywood Palladium in Los Angeles. The event raised more than $2 million through live silent auctions and an evening of giving, supporting the Fund's goal of mobilizing $100 million for youth mental health services and education globally.

Pacsun hosted a gifting experience at the event. Attendees selected pieces from the upcoming holiday collection ahead of its public release.

Los Angeles – September 25, 2026 -- Young consumers trust artificial intelligence for everyday use but not for advice, according to a new industry report that has reshaped how retail and consumer brands are approaching Gen Z engagement.

Pacsun's 2026 Youth Report, developed with GlobalData, found that influencers never exceed an 11% trust share in any category tested among young consumers. Artificial intelligence shows an even starker gap between adoption and credibility: 85% of young people use AI, yet only 2% trust it for fashion advice and 5% for financial advice. The research instead points to family and friends as the primary trusted sources for this demographic.

Shanghai – September 23, 2026 -- Huawei used a dedicated session at HUAWEI CONNECT 2026 to lay out a new architecture for wide area networks (WAN) built for AI-driven traffic, unveiling its Stellar AI Integrated Data WAN Solution and a jointly published white paper with GlobalData on intelligent WAN design for the agentic AI era.

Legacy WAN architecture cannot absorb AI's unpredictable traffic spikes, GlobalData warns

Dustin Kehoe, Head of AMEA Tech Research at GlobalData, told attendees that AI workloads generate massive, real-time data flows that conventional networks were never designed to handle. He said AI requires distributed, edge-enabled frameworks that process data closer to its source to cut latency and optimize bandwidth, alongside deterministic performance guarantees at a granular level.

Los Angeles – September 16, 2026 -- Youth financial independence in the United States dropped to 34.9% in 2026 from 41.3% a year earlier, according to the second annual Youth Report released by specialty retailer Pacsun and data and analytics firm GlobalData. The share of young people who say they fully rely on their parents rose to 29.1% from 23.8% over the same period.

The report, based on a June 2026 survey of 6,126 people ages 11 to 24 across the U.S., identifies what Pacsun terms the "Drawbridge Generation" -- Gen Z and Gen Alpha consumers who are pulling back from public digital noise toward smaller circles of trusted family and friends.

Influencer trust never exceeds 11% share across any category measured

Family and friends dominate every trust metric tracked, from financial advice to purchase decisions, while influencers top out at an 11% trust share. Only 2% of respondents said they trust AI for fashion advice.