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Hunan Village Turns Courtyards Into Rural Tourism Draw for Foreigners

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Hunan Village Turns Courtyards Into Rural Tourism Draw for Foreigners

Beijing – October 13, 2026 -- The second season of the reality show "From Far Lands to China's Farmlands" has drawn 420 million online views, putting Xiangfeng Village in Changsha County, Hunan Province, at the center of a "courtyard economy" push for rural cultural tourism.

Seven foreign youths from six countries film in Xiangfeng Village

The show placed seven young people from six countries, including the United States, Germany and Malaysia, in the village as "new farmers". They worked alongside local villagers and took part in courtyard-centered rural tourism activities.

Activities included herbal hot pot and intangible cultural heritage (ICH) experiences. Visitors could also buy oven-baked bread and specialty coffee in the village.