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Ex-Deckers CEO Dave Powers Joins STOKE Shoes as Advisor, Investor

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Ex-Deckers CEO Dave Powers Joins STOKE Shoes as Advisor, Investor

Georges Mills, N.H. – – October 06, 2026 -- Dave Powers, former President and CEO of Deckers Brands, has joined footwear startup STOKE Shoes as an advisor and investor, bringing a track record that includes scaling HOKA into a billion-dollar-plus global brand.

Powers Led Deckers to Record $4.29 Billion Fiscal 2024 Revenue

Powers served as President and CEO of Deckers Brands from 2016 to 2024, part of nearly 13 years at the company. During his tenure, Deckers reported record fiscal 2024 revenue of $4.29 billion, with Powers credited for helping create more than $10 billion in shareholder value through brand, revenue and market-capitalization growth, including HOKA's rise from a niche running label to a major global franchise.