Athleta Signs Multiyear Apparel Deal With Valkyries WNBA Team
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San Francisco – September 18, 2026 -- Athleta, the Gap Inc. (NYSE: GAP) performance apparel brand, has signed a multiyear agreement to become the Official Off-Court Apparel Partner of the Golden State Valkyries, the WNBA franchise that sold out all 22 regular-season home games at Chase Center in its 2025 debut season.
Athleta launches limited Off-Court Edit collection modeled by Valkyries guard Veronica Burton
The retailer is releasing a curated performance-lifestyle apparel line on Athleta.com timed to the partnership launch, fronted by Valkyries guard Veronica Burton. The collection targets the crossover audience between athletic performance wear and everyday style consumption.