Global – October 24, 2026 -- Cloudflare is offering small and midsize business agencies and hosting partners discounted plans with no revenue commitments through its Self-Serve Agency Program.
Program bundles multi-tenant dashboard and centralized billing
The program lets agencies and hosting partners manage their clients' self-serve accounts from a multi-tenant dashboard. Billing is centralized, and participants get discounted plans.
Only domains in the Agency Tenant Account earn the discount
Applicants must register a new user with a blank Cloudflare account. Existing accounts with paid products cannot be converted, and neither can users with access to multiple accounts.
Cloudflare recommends creating a new user, for example cloudflare@xyz.com, and setting up a new billing profile for it. Only domains added to the Agency Tenant Account count toward the program discount. Participation is governed by the Cloudflare Agency Terms.
AI Audit lets site owners block bots with one click
Cloudflare is promoting its AI Audit tool alongside the program. Without guardrails, AI bots can crawl and use a client's website content freely. AI Audit lets web owners identify which bots are crawling their site and block them with a single click.