SHERIDAN, WYOMING – June 11, 2025 – Italian rug innovator cc-tapis has strengthened its presence in the Asia-Pacific market through a high-profile collaboration with Mobilia, unveiling a curated selection of designer rugs at the newly opened flagship showroom in Sydney. Located at 25 Bourke Road in Alexandria’s vibrant creative district, the showroom is part of the acclaimed Bourke and Bowden development, designed by John Wardle Architects with interiors by Flack Studio.
Mobilia’s latest space offers a strategic platform for cc-tapis to showcase its globally recognized craftsmanship and artistic design ethos. This partnership marks a significant milestone for the brand’s growth strategy, positioning cc-tapis alongside Australia’s most prestigious design brands and elevating its profile among international trade professionals, architects, and high-end clients.
Showcasing Artisanal Mastery in a Premier Setting
The Sydney showroom features an exclusive selection of cc-tapis collections, underlining the company's ability to unite traditional Tibetan hand-knotting techniques with avant-garde design. Key highlights include:
- La(c)k and Le(s)s by Christophe Delcourt – Celebrated for their sculptural tonalities
- M’ama non m’ama by Patricia Urquiola – Known for its romantic and fluid aesthetic
- Stroke by Sabine Marcelis – Distinctive for its gestural boldness
- Criss Cross by India Mahdavi – Defined by graphic elegance and visual clarity
Each piece embodies the unique creative signature of its designer while staying true to the meticulous craftsmanship that defines cc-tapis.
“Each cc-tapis rug is a canvas; hand-knotted, expressive, and alive with intention,” says cc-tapis CEO Fabrizio Cantoni. “With Mobilia, we’ve found a partner that shares our passion for meaningful design, and their Sydney space is the perfect setting to bring that vision to life.”
Aligning with Industry Leaders for Enhanced Market Reach
Beyond the cc-tapis display, Mobilia’s new showroom also features other industry-defining brands such as Cassina, Poltrona Frau, Kettal, and Moroso. This alignment not only strengthens cc-tapis’ positioning among top-tier interior design solutions but also facilitates cross-brand exposure within the premium residential and contract project sectors.
The collaboration with Mobilia reflects a mutual commitment to excellence in design, craftsmanship, and storytelling — values increasingly sought after in the global design and architecture community.
Strategic Relevance for the Design Sector
The move arrives at a time when global design brands are seeking meaningful ways to expand into regional markets without compromising brand identity. By anchoring itself within Mobilia’s well-respected retail environment, cc-tapis gains valuable access to the Australian and broader Asia-Pacific clientele — a region with increasing appetite for sustainable, artisanal, and designer-led interiors.
With designers such as Roberto Sironi, Bethan Laura Wood, Cristián Mohaded, Cristina Celestino, Damien Ajavon, destroyers/builders, Eny Lee Parker, Gaëlle Lauriot-Prévost and Dominique Perrault, Kwangho Lee, Patricia Urquiola, and Rop van Mierlo contributing to its 2025 collections, cc-tapis continues to enrich its narrative of cross-cultural creativity and innovation.
A Platform for Future Growth
The Sydney showroom represents more than just a new retail presence — it acts as a strategic gateway for cc-tapis to foster deeper collaborations with designers, specifiers, and developers across the region. As the company continues to expand its international partnerships, this Australian flagship exemplifies its broader commitment to design excellence on a global scale.
Learn more at https://www.cc-tapis.com